Name: Product Design Mastery
Brand: Design Clan - Top 1% Design School
SKU: 66de9cd44a2c9c7e94a530b6
Price: 9999 INR
Availability: InStock

Product Design Mastery

Unlock your creative potential and master the art of product design with expert guidance and hands-on practice in this comprehensive course.

Instructor: Saurabh Kumar

Language: Hindi, English

Validity Period: Lifetime

₹18000 44% OFF

What is this course?

The Product Design Mastery course is an extensive program designed to provide you with a holistic understanding of product design, blending both theoretical knowledge and practical skills. This course covers:

Basic and Advanced UI Design: Learn essential UI principles and advanced techniques to create visually appealing interfaces.
Core UX Design Methods: Master generative and evaluative research, usability testing, A/B testing, storyboarding, ecosystem mapping, and both qualitative and quantitative data analysis.
Product Thinking and Metrics: Develop a product-focused mindset, learning about product metrics and analytics to drive design decisions.
Advanced Techniques: Explore advanced gamification techniques, implementation of user nudges, customer engagement strategies, SaaS dashboard design, no-code development, and advanced micro-interaction design.

Through hands-on projects and real-world case studies, you will gain invaluable experience and build a strong portfolio.

Who is this for?

This course is ideal for individuals aspiring to become 360-degree Product Designers, whether you are a fresher or transitioning from another field. It prepares you to target Tier-1 product-based companies such as Zomato, Paytm, Navi Loans, and Zerodha, as well as top-notch design studios like Lollypop, Onething, Pineapple, IDEU, and Cuberto. Graduates can expect competitive salary packages ranging from 10-15 LPA.

Job Roles You’ll Qualify For:

Upon completion of the course, you will be equipped to pursue various job roles, including:

UI/UX Designer
Visual Designer
UI/UX Graphics Designer
UI Designer
Web Designer

Additionally, you will be eligible for advanced positions such as:

UX Designer
UX Design Specialist
Interaction Designer
Accessibility Engineer
UX Researcher
Usability Tester

Plus, you can target roles like:

SaaS Product Designer
Product Designer
Design Engineer
Product Analyst
Design Ops
Design System Designer

Join the Product Design Mastery Course to elevate your design skills and embark on a successful career in product design!

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	Overview
	Week 1-2: UI Fundamentals and Introduction to Figma
		Understanding UI/UX Distinctions
		Importance and Evolution of UI/UX
		UI Elements and Principles
		Getting Started with Figma
	Week 3-4: Figma Mastery and UI Design Basics
		Responsive & Adaptive Design
		Hands-on Figma Practice
		Typography
		Iconography
		Visual Hierarchy and Color Theory in UI Design
		Setting up variables
		Prototyping in Figma
	Week 5-6: UI Guidelines
		WCAG Guidelines
		Usability Guidelines (Honeycomb Model)
		Heuristic Guidelines
		Setting up Style Guidelines and Design System
		Components Library and Understanding their Mechanism.
	Week 7-8: UX Core Concepts, Product Critic and Case Study
		Design Process & Core UX Concepts (Design, Mapping)
		Product Critic Framework
		User Research Techniques (Primary, Secondary)
		Information Architecture and User Flow
		Basics of creating visual appealing case study
	Case Study -1: Problem Identification (App eg. KukuFM, Astrotalk, IRCTC)
	Week 9-10: Advanced UI Techniques and Figma Features
		Collaborative Design in Figma
		Visual design principles and theories
		Advanced Plugin Integrations
		Lottiefiles Animation in Figma
	Case Study -2: Idea Validation (Products eg. OneCard, PolicyBazzar)
	Week 11-12: Whiteboarding Challenge and Behavioral Psychology
		Interactive Whiteboarding Session (Fig Jam, Miro)
		Emotional Design Principles
		Collaborative Problem-Solving
		Behavior Psychology (Persuasiveness, Motivation, Cognitive Load)
	Week 13-14: Evaluative Research Techniques & Design KPIs
		Usability testing methods (moderated, unmoderated, remote)
		A/B testing and Multivariate Testing
		Card Sorting and Tree Testing
		Data interpretation, and Benchmarking
		First-Click Testing & Preference Testing
	Week 15-16: Data Analysis and Insights
		Qualitative and Quantitative Data Analysis
		Ecosystem Mapping in UX
		User Journey Mapping
		Creating Storyboards
	Case Study -3: Rapidly Building MVP (Conceptual Ideas)
	Week 17-18: Building Design Systems and Component Libraries
		Creating Design Systems (Web, Mobile and Smartwatch)
		Tokenization
		Atomic Design Principles
		Documenting Patterns & Libraries
	Week 19-20: UX Metrics and Inclusive Design
		Data-Driven Design Decisions
		Key Performance Indicators (KPIs) for UX
		Implementing Accessibility Standards (WCAG)
		Designing for Users with Disabilities
		Inclusive Design Principles
	Case Study -4: Publishing Mini Design System (Figma)
	Week 21-22: Cultivating Product Thinking Mindset
		Aligning Design with Business Goals
		Product Metrics and Analytics
		Product Sense in UI/UX
		Product Teardown
	Week 23-24: Product Sense and Understanding Product Metrics
		Product Critic Rounds (Miro)
		Communicating Design Intent through Stories
		Creative Ideation Methods (Balsmiq, InVision)
		Collaborative Problem-Solving
		Behavioral Psychology (Emotion, Persuasiveness, Motivation, Cognitive Load)
	Case Study -5: Integrated Smartwatch App (Eg. Boat, Noise)
	Week 25-26: Principles of Gamification, User Nudge and Friction
		Applying Game Mechanics in Design
		Gamification in UX Design Project
		User nudges in influencing behavior
		Understanding the psychology of nudges
		Types of nudges and their applications
	Week 27-28: Customer Engagement and User Retention
		Building loyalty programs through gamification
		Using nudges to increase customer engagement and retention
		Integrating gamification and nudges into customer journey maps
		Measuring the impact of gamification and nudges on customer behavio
		Analyzing successful gamification and nudge campaigns
		Identifying key learnings and takeaways
	Case Study -6: Gamified UX (Eg. Increase Engagement & CX retention)
	Week 29-30: Dashboard Information Architecture and Layout
		Core concepts of dashboards: purpose, types, and key components
		Identifying target audience and their information needs
		Data storytelling and visualization techniques
		Information hierarchy and organization
	Week 31-32: Building with No-code and AI Tools
		Understanding the no-code and popular no-code tools (Wix, Webflow, Zapie etc.)
		Building a Basic Website or Landing Page
		Creating Interactive Elements & Data Management and Automation
		Deploying and Scaling Your No-Code Project
	Case Study - 7: SaaS Analytics Dashboard (Eg. Ecom Dashboard)
	No-code Project: Deploying Live Website (Portfolio Website)
	Week 33-34: Dev Handoff and Motion for Case Study
		Documenting Design for Dev
		Preparing Handoffs
		Export Figma Motion Assets
		Animating Mockups for case study
	Week 35-36: Freelancing Fundamentals and Personal Brand
		Building a strong online presence (portfolio, social media)
		Creating compelling proposals and pitch deck
		Client Acquisition and Communication
		Networking and building professional relationships
		Determining your service rates and packages
		Creating a sustainable pricing model
	Case Study - 8: Root Cause Analysis & Teardown (Eg. Impacting Users)
	Portfolio, Assignments & Job Search Strategies
		Creating a Strong Design Portfolio & Resume
		Storytelling Through Design
		Networking and Building Relationships
		Mock Interview Preparation and Techniques
		Solving the Design Assignments and Challenges
		Setting up profile on job portals
		Seeking referrals from Industry designers

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Product Design Mastery

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